Search Engine Optimization
Page Factors
Overview
The goal of search engine
optimization (SEO) is to implement targeted keyword
phrases into a website in an effort to reach a high
rank on a search engine results page (SERP) under
those keyword phrases. Once you know what keywords
you want to focus on, the next step is to embed
the targeted phrases in your site's pages. Effective
techniques for doing this are called page factors
optimization.
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